HAL is one of Saskatchewan’s largest independent insurance brokers located in Regina. Staffed with a highly qualified and experienced team of insurance professionals – and all sharing a client-first focus – their team receives ongoing training and development, assuring clients of cutting edge insurance solutions and advice.

Arcas was hired to re-design the brand’s logo and identity in tandem with implementing the name change to the HAL acronym (from the original name, Highways Agencies Ltd).  A new website was also designed by the Arcas team and a captivating outdoor billboard campaign to help create awareness for the new brand name and positioning.

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